01
Product Development
From first idea to market-ready range: concept, positioning, assortment, pricing, packaging and execution.
Explore →IDEAS · PRODUCTS · EXPERIENCES
Ideas into
impact.
We turn ideas into products, brands and experiences — from first concept to sourcing, licensing and market entry.
Discover Studio P →
PHILIPP PRÄCKLEINFounder · Studio P
WHAT WE DO
From ideas to impact.
We combine product thinking, commercial experience and an international network to turn opportunities into things people actually want.
02
Licensing
We connect IP with products — from license strategy and pitches to category concepts, assortments and commercial execution.
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03
Sourcing in China
On-the-ground sourcing and product development — from supplier search and sampling to quality coordination and delivery.
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04
Experiences
Physical concepts, spaces and rituals that turn an idea into something people can feel, remember and share.
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05
Market Entry DACH
We help international companies enter and grow in Germany, Austria and Switzerland — with local market knowledge and sales people on the ground.
Enter DACH →INNOVATION · PRODUCT DEVELOPMENT
From a familiar character
to a new experience.
Moon Beamer turns a plush character into an atmospheric bedtime product — combining emotional design with a clear feature story.
MAGICAL PROJECTIONStars, moons and colour transform walls and ceilings.
SOFT, COLOURFUL LIGHTGentle light modes create a calm, comforting atmosphere.
MUSIC & TIMERA soothing bedtime companion designed around an evening ritual.
PLUSH + FEATUREA cuddly character by day. A magical light experience by night.
Trend→Idea→Product
WHAT MAKES STUDIO P DIFFERENT
Creative
We connect trends, brands and people to new ideas.
Commercial
Creativity has to work in the real world — and on the P&L.
International
European market access paired with sourcing capabilities in China.
Purpose-driven
We like products and experiences that leave something positive behind.
SELECTED PROJECTS
Things we bring to life.
Own ventures, client work and concepts at the intersection of products, brands and experiences.
OWN VENTURE · END-TO-END
Kleine Impulse
Small physical prompts designed to create moments of clarity, reflection and calm in everyday life.
Idea→Concept→Brand→Product→Market
Visit project →CATEGORY → PRODUCT
Party & Celebration
Turning occasions, trends and consumer needs into commercially relevant ranges.
IP → PRODUCT
Licensing Concepts
Translating brands and stories into products that feel native to the IP — and relevant at retail.
EXPERIENCE DESIGN · OWN CONCEPT
Eine Tasse Zeit
Turning an everyday moment into a meaningful ritual — from product and packaging to the ceremony around it.
Pause→Reflect→Act→Grow
ONE STUDIO · TWO CONTINENTS
Close to the market.
Close to production.
Studio P works with partners and specialists across Europe and China. In DACH, we can activate local sales coverage in Germany, Austria and Switzerland. In China, our network supports supplier identification, product development, factory visits, quality coordination and production.
Local DACH salesRetail accessSupplier searchProduct developmentFactory & QC coordination
“Bring things into the world that remind people their life is happening now.”
— Studio P
LET'S MAKE SOMETHING MATTER
Have an idea worth
bringing to life?
Tell us what you are trying to create, change or bring to market.